ME2 - Train Your CEO Brain and Become Your Best Self

Margriet Sitskoorn

Omschrijving

ME2 explains how you can use the plasticity of your brain to develop yourself. This book links theory to practice, and includes targeted exercises to train your executive brain. Dedicated training will develop your brain, making it easier to resist temptations and focus on your long-term goals. Because this program is short-term, it brings your goals within reach. Invest the time to train your brain now, and you’ll thank yourself for the rest of your life!

ME2  is intended to help you achieve your personal goals. Goals about yourself, your job, your company, your family, or the world around you. Perhaps you set these goals a long time ago, but they never came within reach. Maybe they slipped through your fingers because you allowed yourself to be sidetracked by everyday concerns, the temptations in your immediate environment, or fossilized behavioral and emotional patterns. That may have led you to think that you don’t have control over your own life, or that something or someone else is in the driver’s seat.

ME2 is useful regardless of the specific goals you have in mind. Whether you want to start a new business, enroll in a degree program, do a better job raising your children, or stop smoking. What matters is that your own effort can make a difference. This book is designed to raise your awareness and give you practical training so you can stop feeling like a puppet on a string, jerked around by outside forces. Reading this book will be a game-changer, you will no longer be a marionette, but a puppet master. And this book is about leadership. You will learn to captain your own ship, to steer your own behavior, and even to guide those you are responsible for.

About the author

Margriet Sitskoorn is a professor of clinical neuropsychology at Tilburg University. Her research deals with the relationship between the brain and human behavior, focusing on how behavior and environment affect the brain and how people can use this knowledge to influence the emotions, skills and behavior of healthy people and patients. She is a sought-after public speaker and consultant. In addition to her scientific research, she writes columns for several magazines and is a frequent guest on Dutch television. She previously wrote the three non-fiction bestsellers The Mutable Brain, Passions of the Brain and I Want Something from You, You Want Something from Me, and her books have been published in German and Italian.

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